Privacy Policy | Miaomiao APP – The Genuine ACG Community
Effective Date: 07 August 2025
Domain: https://m.mamtou.com (“Site”)
App Keyword: Miaomiao APP, m酱, 二次元社区app
1. Who we are
Data Controller: Mamtou Network Technology Co., Ltd. (doing business as “Miaomiao APP”, “m酱”)
Registered Address: 8F, Building 3, Future Valley, Hangzhou, China
Contact (Data Protection Officer & all enquiries): 544683380@qq.com
2. What information do we collect
“Personal Data” means any information relating to an identified or identifiable natural person. We collect:
• Basic identity: username, email address, date of birth, profile avatar, gender (optional).
• Device & log data: IP address, browser type, operating system, device identifiers, language settings, referring URLs, timestamps.
• Usage data: clicks, scrolls, posts, comments, likes, follows, search queries, crash logs, in-app event flows.
• Cookies & similar technologies: session tokens, analytics IDs, advertising IDs, local storage for preferences.
Collection methods: user registration, social-login (QQ/WeChat), contact-form submissions, newsletter sign-ups, participation in surveys, automatic collection through cookies/SDKs.
We do NOT knowingly collect special-category data (health, biometrics, religion) or payment card data; any such data inadvertently received will be deleted immediately.
3. How we use personal information
a) Account creation, authentication, password resets.
b) Personalisation of feed, recommendations, advertising content.
c) Provision of core services: posting, messaging, community moderation.
d) Marketing & events: service updates, newsletters, promotional campaigns (opt-out any time).
e) Security & fraud prevention: detection of malicious logins, spam, abuse.
f) Analytics & product improvement: bug fixing, performance tuning, feature development.
g) Compliance: responding to lawful requests, enforcing our Terms of Service.
4. Legal basis for processing
• Consent: for marketing emails, optional cookies, surveys.
• Contract: to provide the services requested under our Terms.
• Legitimate interests: network security, service improvement, community moderation.
• Legal obligation: tax, accounting, regulatory reporting.
You may withdraw consent via Settings → Privacy or by contacting us at 544683380@qq.com.
5. When do we share personal data
We share data only under these circumstances:
• Service providers: cloud hosting (Alibaba Cloud), push-notification, analytics (Firebase, Appsflyer) under strict contractual safeguards.
• Legal & compliance: when required by law, court order, or to protect the vital interests of any person.
• Business transfers: in connection with a merger, acquisition or sale of assets, subject to standard due-diligence and confidentiality terms.
We never sell or rent your data to third parties.
6. Where do we store and process data
Servers are located in mainland China. Where data is accessed by group entities or processors outside the EEA, we implement Standard Contractual Clauses or equivalent safeguards to ensure GDPR-level protection.
7. How we secure personal data
• TLS 1.2+ encryption in transit; AES-256 at rest.
• Role-based access control, least-privilege principle.
• Annual penetration testing, vulnerability scans, bug-bounty programme.
• Staff training on data protection, NDA-bound contractors.
• 24/7 monitoring, incident-response plan with 72-hour breach-notification policy.
8. How long do we keep data
• Active accounts: data retained until you delete your account or until 2 years after last activity.
• Marketing contacts: until opt-out plus 30 days.
• Back-ups: 90-day rolling deletion.
• Legal and accounting records: 7 years or as required by local law.
Upon expiry, data is irreversibly erased or anonymised.
9. Your rights
You have the right to:
• Access: obtain a copy of your data.
• Rectify: correct inaccurate or incomplete data.
• Erase: delete your account and associated data.
• Restrict or object: to processing for direct marketing or profiling.
• Portability: receive data in a structured, machine-readable format.
• Withdraw consent at any time.
Requests can be made in-app (Settings → Privacy → Download My Data / Delete My Account) or by emailing 544683380@qq.com. We will respond within 30 days. You may also lodge a complaint with your local supervisory authority.
10. Automated decision-making & profiling
We use algorithms to recommend posts, ads and friend suggestions based on your interests and interaction history. You can opt-out of profiling-based recommendations in Settings → Privacy without affecting core functionality.
11. Use of cookies & similar technologies
We use:
• Strictly necessary cookies (login, security).
• Analytics cookies (Google Analytics, Firebase).
• Advertising cookies (third-party ad networks).
You can manage or disable non-essential cookies via the in-app Cookie Settings or your browser. Opting out may affect personalised content.
12. Links to third-party sites
Our community may contain links to external sites. Miaomiao APP is not responsible for the privacy practices or content of those sites; we encourage you to review their policies.
13. How to contact us
For questions, rights requests, or complaints:
Email: 544683380@qq.com
Subject line: “Privacy Request – [your username]”
14. Changes to this policy
We may update this Privacy Policy from time to time. Material changes will be announced via in-app notifications and the “Last updated” date will be revised accordingly.
Last updated: 07 August 2025